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    USCC names new Marketing and Media Relations Manager

    Posted by AmSnow
    on Tuesday, July 14, 2009

    Jim Urquhart has been hired as the United States Cross-Country snowmobile racing association's Marketing and Media Relations Manager, according to a USCC press release.

    Urquhart will oversee day-to-day sponsorship sales, fulfillment and communication duties for the circuit and serve as a constant public relations contact for USCC.

    "Cross-country continues to grow and expand and what started six years ago as just a few racers has grown to hundreds," said USCC President Pat Mach. "This year we're launching USCC East as well, so we wanted to bring in someone to handle sponsorships and media relations full-time to make sure all the bases get covered on that end."

    Urquhart has been an amateur snowmobile snocross and cross-country racer for the past 10 years, and has served previously as the editor of a snowmobile magazine for the past six years.

     "When Jim came to us wanting to work full-time for the USCC, Pat and I took a step back, looked at our options and decided it was time to make the move," said USCC Marketing Director Chad Colby. "Jim has helped us out for the past few years and I've raced against him so I know what kind of person he is. I know he'll do great work for us."

    Anyone wishing to contact Jim Urquhart can do so via phone: 715/247-5052; or e-mail:

    USCC, also, announced that membership packets are scheduled to be mailed out on August 15. Be sure to check AmSnow's website and the for the latest news and updates. 

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