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    BRP Goes Big in Wisconsin!

    Posted by mboncher
    on Thursday, May 25, 2017

    BRP facility Sturtevant Wisconsin engines wallWhat do snowmobile editors do in the summertime? We go visit our industry friends!

    That's what I recently did when I took an in-depth tour of the BRP plant in Sturtevant, Wis. The main purpose of this Bombardier facility is not to make Ski-Doo snowmobiles, as that is still mostly done in Valcourt, Quebec. Instead, this is the site where a lot of summertime fun products are built. For boaters like myself, this is a second heaven ... where Evinrude outboards are made!

    BRP facility Sturtevant Wisconsin Evinrude outboard engines

    The connection between Evinrude and Ski-Doo is strong. The E-TEC technology we all enjoy on our 600, 800 and now 850cc Ski-Doo snowmobiles can be traced directly back to its roots in the E-TEC outboards developed by Evinrude. This technology was just beginning to be drawn up when BRP acquired Evinrude in 2001, and it certainly was a factor in the business deal.

    AmSnow Tech Editor Olav Aaen BRP facility Sturtevant WisconsinAmSnow's own Tech Editor, Olav Aaen (far left), used to work for the now defunct OMC, and he accompanied me on this tour. We were both impressed to see the assembly of the new second generation E-TEC G2 outboards. If you've never seen a 300hp G2 outboard up close, it is a BIG motor! Knowing that the futuristic E-TEC technology is being shared and refined across platforms gives us snowmobilers warm fuzzies, because this leveraging means we reap the benefits of new tech that might otherwise be too expensive. BRP is the only snowmobile manufacturer with this unique sharing of the world's best 2-stroke technology.

    BRP facility Sturtevant Wisconsin Evinrude engine laboratory stationsDon't think for a second that other folks aren't taking a long hard look at what kind of opportunities may still be attainable with 2-strokes. In the next year or two, direct injection advancements will most likely happen when several motorcycle and other powersports makers unveil new 2-strokes of their own. But will the newcomers be able to compete with BRP's E-TEC? My guess is no, and probably not for several years to come.

    BRP's Sturtevant facility also houses technical training facilities for dealer folks to come get certified on Evinrude, Ski-Doo, Can-Am, Spyder, and Sea-Doo. For us motorsports guys, it was like going to Discoveryland for grown-ups!  

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